Founded by an Army veteran, Woodroad Gear Co. is based on shared military values of hard work, honor, and integrity, and we believe in celebrating our veterans and active duty every day. 

As an appreciation of your efforts, fellow vets, current military members, first responders, and healthcare workers always receive a 20% discount on all Woodroad products, not just as a promotional gimmick for July 4th, Veterans Day, or other relevant celebrations.

Thank you for your support of Woodroad as well as of other Veteran-founded businesses.  We work hard to make the most comfortable and durable socks in the world, and we’re honored to have you as a part of our Woodroad family.